It can be hard to admit that you’ve fallen out of love with your business. And, my friends, over the last 35 years in business for myself, I have become well acquainted with that feeling.
You might be exhausted from doing everything in your business yourself. You could be missing the signs of love lost that are right in front of you.
Let’s explore what’s behind losing that passion for your business.
Business Drains = Business Pains
I want you to ask yourself a question: if you look at your business, what part of it drains you? Those drains that you experience lead to that lack of passion, that “falling out of love” feeling.
The activities we focus on can often hold us back from achieving what we truly want to achieve. Wherever you are putting your energy and your time every day is what determines the outcome for that day.
“Your success is determined by your daily agenda”
– John Maxwell
– John Maxwell
A lot of the entrepreneurs and small business owners that I coach find the administrative side very draining. For them, this might include having to:
- come up with social media content
- creating blogs
- doing administrative work like sending emails
- making and sending out invoices
A lot of my clients prefer client interaction themselves but “don’t have the money right now” to hire someone to help. To that I say, “I will when”.
Defining Your Drains
To get down to the root of what your drains are, you need to analyze everything that you do in your business.
Let’s take emails as an example. Responding to emails is not necessarily sending. If we’re reactive, responding back and forth all day, that constitutes a drain for a lot of business owners.
I strongly recommend my Business Energy Reset quiz. It’s a few questions that I send to you that identify opportunities to grow in your business. Email me at marshall@marshallstern.net and I’ll send you the assessment.
Forgetting Your “Why”
Why did you start your business? Think back to when you started out on your journey.
Did you want more time, or did you want to make more money? Or did you want to try out a different field of work? Was your goal to help people get to their goals?
Getting back to your “why” can make you reflect on why you started in the first place.
Be Intentional with Your Time
What do I mean by that? I mean to specifically manage your time, your calendar, to make your business scalable. Make it work for YOU.
By creating the systems that work when you don’t work, you free up more time for yourself. And that time can be whatever you want it to be:
- Professional development
- Working on the business
- Coaching or mentorship
- Time with family, vacations, days off
If you find joy in working with the clients directly, keep on doing that. At the end of the day, do what makes you happy. But working with the clients, IN your business, takes away the time you can use to work ON your business.
Strategy Meets Passion
There are certain strategies we do because we have to meet ourselves where we're at. We need to push ourselves out of our comfort zone strategically, in a way that works for us, and leverage our strengths.
We can get that clarity over what (or even who) drains us. We can do this together, me and you. Let's make a plan to remove those drains and focus on those growth activities that energize us.
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